{"title":"Natural Mascara","description":"\u003ch2 dir=\"ltr\" style=\"line-height:1.38;margin-top:0pt;margin-bottom:0pt;\" id=\"docs-internal-guid-4b92f3ef-7fff-8979-ee57-0c0c249cf4b7\"\u003eNatural mascaras for beautiful lashes\u003c\/h2\u003e\u003cp dir=\"ltr\" style=\"line-height:1.38;margin-top:0pt;margin-bottom:0pt;\"\u003eMascara is a beauty essential we can’t live without, and we know many of you feel the same way! It doesn’t matter whether you’re playing around with fun colours or mastering your fresh-faced glow, mascara is one product that fits in every makeup routine.\u003c\/p\u003e\u003cbr\u003e\u003cp dir=\"ltr\" style=\"line-height:1.38;margin-top:0pt;margin-bottom:0pt;\"\u003eIt’s a great way to subtly add length or volume to your lashes, but not all mascaras are created equal. Find out about the INIKA difference and shop the best non-toxic mascaras.\u003c\/p\u003e\u003cbr\u003e\u003ch3 dir=\"ltr\" style=\"line-height:1.38;margin-top:0pt;margin-bottom:0pt;\"\u003eWear mascara with confidence\u003c\/h3\u003e\u003cp dir=\"ltr\" style=\"line-height:1.38;margin-top:0pt;margin-bottom:0pt;\"\u003eSay “no more” to stinging eyes with our range of healthy mascaras. The eye area is extremely delicate, which is why you want to reach for an all-natural, nourishing mascara suitable for sensitive eyes. \u003c\/p\u003e\u003cbr\u003e\u003cp dir=\"ltr\" style=\"line-height:1.38;margin-top:0pt;margin-bottom:0pt;\"\u003eUnfortunately, many mainstream mascaras on the market contain alcohol and nasties such as aluminium powder, parabens, diozine and phthalates, which can sting your eyes and make them water. Some even have preservatives and synthetic colours and dyes... But not ours.\u003c\/p\u003e\u003cbr\u003e\u003cp dir=\"ltr\" style=\"line-height:1.38;margin-top:0pt;margin-bottom:0pt;\"\u003eOur mascaras are free from chemicals that can cause irritation. Instead, they’re infused with beautiful botanicals and natural ingredients that nourish and strengthen the lashes while hydrating the skin around the eyes. \u003c\/p\u003e\u003cbr\u003e\u003cp dir=\"ltr\" style=\"line-height:1.38;margin-top:0pt;margin-bottom:0pt;\"\u003eIn fact, our makeup range is Certified Organic, Certified Cruelty-Free, Certified Vegan, Certified Halal and sustainably sourced, so you can rest easy knowing you’re only coating your lashes with the \u003ca href=\"https:\/\/www.inikaorganic.com\/pages\/our-ingredient-promise\" style=\"text-decoration:none;\"\u003ebest ingredients\u003c\/a\u003e.\u003c\/p\u003e\u003cbr\u003e\u003ch3 dir=\"ltr\" style=\"line-height:1.38;margin-top:0pt;margin-bottom:0pt;\"\u003eIngredients your lashes will love\u003c\/h3\u003e\u003cp dir=\"ltr\" style=\"line-height:1.38;margin-top:0pt;margin-bottom:0pt;\"\u003eWe only use the healthiest \u003ca href=\"https:\/\/www.inikaorganic.com\/blogs\/natural-beauty-hub\/guide-to-eye-makeup-ingredients\" style=\"text-decoration:none;\"\u003eeye makeup ingredients\u003c\/a\u003e in our mascaras. One of the hero ingredients is natural Carnauba Wax (over Beeswax), a hypoallergenic wax that leaves you with lush lashes. Sunflower Seed Oil seals in much-needed moisture, while Vitamin E and Sugar Cane condition and protect the lashes. Then there’s Aloe Vera to soothe the delicate eye area, and Black Tea Leaf extract delivers highly pigmented colour.\u003c\/p\u003e\u003cp dir=\"ltr\" style=\"line-height:1.38;margin-top:0pt;margin-bottom:0pt;\"\u003e\u003cbr\u003e\u003c\/p\u003e\u003ch3 dir=\"ltr\" style=\"line-height:1.38;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;\"\u003eMeet your mascara match\u003c\/h3\u003e\u003cp dir=\"ltr\" style=\"line-height:1.38;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;\"\u003eThe beauty of mascara is that you can play around with different looks. Whether you want to lengthen, curl or add va-va-volume to your lashes, we have a natural mascara that’s \u003ca href=\"https:\/\/www.inikaorganic.com\/blogs\/natural-beauty-hub\/which-inika-mascara-is-right-for-you\" style=\"text-decoration:none;\"\u003eperfect for you\u003c\/a\u003e.\u003c\/p\u003e\u003cp dir=\"ltr\" style=\"line-height:1.38;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;\"\u003e \u003c\/p\u003e\u003cp dir=\"ltr\" style=\"line-height:1.38;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;\"\u003eFor enviably long lashes, you can’t go past the \u003ca href=\"https:\/\/www.inikaorganic.com\/products\/long-lash-vegan-mascara-8ml-black\" style=\"text-decoration:none;\"\u003eLong Lash Vegan Mascara\u003c\/a\u003e. Available in both black and brown, this bestselling lengthening mascara coats your lashes in long-lasting colour while boosting length and volume. The non-clumping mascara doesn’t smudge, so you can comfortably wear it from meetings to dinners and beyond.\u003c\/p\u003e\u003cp dir=\"ltr\" style=\"line-height:1.38;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;\"\u003e \u003c\/p\u003e\u003cp dir=\"ltr\" style=\"line-height:1.38;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;\"\u003eTo create a beautiful curl, go for the \u003ca href=\"https:\/\/www.inikaorganic.com\/au\/curvy-lash-vegan-mascara\" style=\"text-decoration:none;\"\u003eCurvy Lash Vegan Mascara\u003c\/a\u003e. It lengthens and curls the lashes, leaving you with a fresh-faced, wide-awake look. If you’re ready to amp up the drama, the \u003ca href=\"https:\/\/www.inikaorganic.com\/products\/bold-lash-vegan-mascara-12ml-black\" style=\"text-decoration:none;\"\u003eBold Lash Vegan Mascara\u003c\/a\u003e will become your go-to. The best mascara for long, thick lashes, it has an angled brush to coat every single lash and leave them with a soft, fluttery finish.\u003c\/p\u003e\u003cp dir=\"ltr\" style=\"line-height:1.38;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;\"\u003e \u003c\/p\u003e\u003cp dir=\"ltr\" style=\"line-height:1.38;background-color:#ffffff;margin-top:0pt;margin-bottom:0pt;\"\u003eAs for all-rounders, the \u003ca href=\"https:\/\/www.inikaorganic.com\/products\/the-mascara-certified-organic-8ml-black\" style=\"text-decoration:none;\"\u003eCertified Organic Mascara\u003c\/a\u003e ticks every box for a natural-looking mascara. The best mascara for sensitive eyes, it has a tapered brush and a world-first formula that features a cranberry water base. So if you’re wondering why your lashes look so shiny, it’s because that star ingredient nourishes the lashes and adds a gorgeous, glossy finish. \u003c\/p\u003e\u003cbr\u003e\u003cp dir=\"ltr\" style=\"line-height:1.38;margin-top:0pt;margin-bottom:0pt;\"\u003eGet the lengthy, lush lashes of your dreams with the best organic mascaras. While you’re at it, browse our \u003ca href=\"https:\/\/www.inikaorganic.com\/collections\/eyeliner\" style=\"text-decoration:none;\"\u003eeyeliners\u003c\/a\u003e and \u003ca href=\"https:\/\/www.inikaorganic.com\/collections\/eyeshadow\" style=\"text-decoration:none;\"\u003eeyeshadows\u003c\/a\u003e to complete your eye makeup look!\u003c\/p\u003e","products":[{"product_id":"curvy-lash-vegan-mascara-8ml-black","title":"INIKA Organic Curvy Lash Mascara (Black)","description":"This luxurious curling Mascara lifts, lengthens and curls lashes with its custom-designed wand, taking your look from flirty to dramatic in just a few swipes. Curvy Lash Mascara is enriched with Certified Organic Carnauba Wax for show-stopping lashes with supreme hold, plus conditioning botanical ingredients that strengthen hair fibres.\n\n\u003cbr\u003e\u003cbr\u003eLash-loving Castor Seed Oil, loaded with essential fatty acids, supports healthy lash growth alongside astringent and anti-inflammatory Magnolia Bark extract, which serves to nourish and condition for smooth application. Meanwhile, Vitamin E-rich antioxidant Sunflower Seed Oil strengthens and protects.\u003cbr\u003e\u003cbr\u003eCurvy Lash Mascara evenly coats lashes in plant-based, buildable, rich, and glossy pigment, lifting each lash from root to tip and holding it in place. Accentuate your lashes with intense curl and a smudge-proof finish that lasts all day.","brand":"INIKA Organic","offers":[{"title":"Default Title","offer_id":42373860425902,"sku":"NMC001","price":37.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0268\/4741\/2398\/files\/033207aa564711699ab50a023d35ff7702e2465744037df7a31bcad4434675a5.png?v=1712553684"},{"product_id":"long-lash-vegan-mascara-8ml","title":"INIKA Organic Long Lash Mascara","description":"\u003cp\u003eA luxurious Vegan formula with 100% Natural ingredients to boost lash length, volume and span in one swipe. Long Lash Mascara is enriched with Certified Organic Carnauba Wax for show-stopping lashes with supreme hold, plus conditioning botanical ingredients that strengthen hair fibres.\n\n\u003cbr\u003e\u003cbr\u003eLash-loving Castor Seed Oil, loaded with essential fatty acids, supports healthy lash growth alongside astringent and anti-inflammatory Magnolia Bark extract, which serves to nourish and condition for smooth application. Meanwhile, Vitamin E-rich antioxidant Sunflower Seed Oil strengthens and protects.\u003cbr\u003e\u003cbr\u003eLong Lash Mascara helps you achieve a spectacular panoramic effect thanks to the silky-smooth texture and intense, pure mineral pigments. The custom lengthening brush head allows the perfect amount of mascara to be applied every time, delivering long-lasting, lush colour in a single stroke.\n\u003c\/p\u003e\u003cp\u003e*Improved wand + wiper for enhanced application\u003c\/p\u003e","brand":"INIKA Organic","offers":[{"title":"Black","offer_id":42776626659502,"sku":"NML001","price":37.0,"currency_code":"USD","in_stock":true},{"title":"Brown","offer_id":42776626692270,"sku":"NML002","price":37.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0268\/4741\/2398\/files\/d486a73ebd66f3864232fa8a5ceb46ae897e498fa235f17760c1613b4a2fd7be.png?v=1747958182"},{"product_id":"organic-purity-lash-black-8-5ml","title":"INIKA Organic Purity Lash Mascara (Black)","description":"A pioneering Mascara that accentuates even the most sensitive eyes with the purest formula. Purity Lash Mascara features 71% Certified Organic ingredients that enrich lashes while imparting full-coverage rich pigment. This world-first formula is enriched with Carnauba Wax for supreme hold, plus nourishing botanical ingredients that strengthen hair fibres.\n\n\u003cbr\u003e\u003cbr\u003eLash-loving Castor Seed Oil, loaded with essential fatty acids, supports healthy lash growth alongside astringent and anti-inflammatory Magnolia Bark extract, which serves to nourish and condition for smooth application. Meanwhile, Vitamin E-rich antioxidant Sunflower Seed Oil strengthens and protects. This Natural, Organic and Vegan formula nourishes lashes, leaving a glossy shine with no clumping or flaking thanks to its Cranberry water base, featuring Vitamins C and A. \n\n\u003cbr\u003e\u003cbr\u003ePurity Lash Mascara is complete with a tapered wand to gain coverage of the inner and outer lash line. Ideal for the most sensitive eyes and for those searching for a mascara that is truly rich in nourishing Certified Organic ingredients, Purity Lash really is The One!","brand":"INIKA Organic","offers":[{"title":"Default Title","offer_id":42373862326446,"sku":"NMO001","price":37.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0268\/4741\/2398\/files\/802484b734bc1c58076a687dff5fe3b411c93dae2886f732d1c909afc9096d46.png?v=1712553686"},{"product_id":"bold-lash-vegan-mascara-12ml-black","title":"INIKA Organic Bold Lash Mascara (Black)","description":"Instantly amplify lashes with rich, glossy pigment in a single swipe with this all-Natural formula. Bold Lash Mascara is enriched with Certified Organic Carnauba Wax for show-stopping lashes with supreme hold, plus conditioning botanical ingredients that strengthen hair fibres.\n\n\u003cbr\u003e\u003cbr\u003eLash-loving Castor Seed Oil, loaded with essential fatty acids, supports healthy lash growth alongside astringent and anti-inflammatory Magnolia Bark extract, which serves to nourish and condition for smooth application. Meanwhile, Vitamin E-rich antioxidant Sunflower Seed Oil strengthens and protects.\u003cbr\u003e\u003cbr\u003eBold Lash Mascara glides on smoothly, building up to your desired level of dramatic volume, helping lashes appear thicker than ever. Achieve an ultra-bold appearance with the large, custom-designed volumising brush head that separates and coats each lash.","brand":"INIKA Organic","offers":[{"title":"Default Title","offer_id":42373862555822,"sku":"NMB001","price":37.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0268\/4741\/2398\/files\/7172bb3b479e04004050475df933a878390989f4ad94dddf2e7307b309d1efa4.png?v=1712553685"},{"product_id":"organic-lash-brow-serum-7ml","title":"INIKA Organic Lash \u0026 Brow Serum","description":"Say hello to luscious lashes and brows with this conditioning serum. INIKA Organic Lash \u0026amp; Brow Serum features a blend of pure, luxurious botanical oils that nourish hairs and follicles, promoting hair growth, as well as a unique dual precision brush.\n\n\u003cbr\u003e\u003cbr\u003eThe Serum's superior formula contains Black Castor Oil, which is rich in essential fatty acids and helps restore moisture. This calming and restorative oil thickens and strengthens hairs while assisting with growth by stimulating the follicles. Meanwhile, Marula Seed Oil is high in antioxidants, essential fatty and amino acids - a conditioning extract that absorbs easily and helps lashes and brows appear glossy and lustrous. Pumpkin Seed Oil works to promote hair growth thanks to its phytosterols, said to block enzymes and hormones that cause hair loss.\n\n\u003cbr\u003e\u003cbr\u003eHoused in sustainable PCR recycled single-use plastic, Lash \u0026amp; Brow Serum features a dual-purpose brush applicator suitable for eyebrows and lashes alike, with a point brush to apply product to lashes, and spoolie to comb through the brows. Suitable for use morning and night.","brand":"INIKA Organic","offers":[{"title":"Default Title","offer_id":43160563482798,"sku":"NSE001","price":42.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0268\/4741\/2398\/files\/dabe6320a75e6b100bf7a6e2fd26e3b307745965eabaedc25d39f5d57750e58e.png?v=1747958474"},{"product_id":"panoramic-eye-set","title":"INIKA Organic Panoramic Eye Set","description":"\u003cp\u003eImmerse yourself in the effortless beauty of the Amalfi Coast with this special edition eye set, inspired by sunlit shores, deep blue waters, and timeless Italian elegance.\u003c\/p\u003e\n\u003cp\u003eFeaturing two must-have essentials, this duo enhances your natural beauty with long, luscious lashes and defined, captivating eyes, all while caring for even the most sensitive eyes and skin.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLong Lash Mascara (full-size)\u003c\/strong\u003e – A certified organic formula that lifts, lengthens, and volumizes for fluttery, weightless lashes. Enriched with lash-loving botanicals to nourish and strengthen.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBlack Eye Pencil (full-size) \u003c\/strong\u003e– Ultra-smooth and richly pigmented, this gentle, long-lasting liner glides on effortlessly for soft definition or bold intensity. Perfect for sensitive eyes. Infused with skin-loving, natural ingredients, this duo brings the magic of the Mediterranean to your beauty ritual.\u003c\/p\u003e","brand":"INIKA Organic","offers":[{"title":"Default Title","offer_id":46922657071278,"sku":"IHC0225","price":39.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0268\/4741\/2398\/files\/INIKA-Panoramic-Eye-Set_ee7d5c50-5d52-4802-bdb7-36f01763e874.jpg?v=1758083066"},{"product_id":"inika-organic-lash-brow-serum-unboxed","title":"INIKA Organic Lash \u0026 Brow Serum (Unboxed)","description":"\u003cp\u003eSay hello to luscious lashes and brows with this conditioning serum. INIKA Organic Lash \u0026amp; Brow Serum features a blend of pure, luxurious botanical oils that nourish hairs and follicles, promoting hair growth, as well as a unique dual precision brush. \u003cbr\u003e\u003cbr\u003eThe Serum's superior formula contains Black Castor Oil, which is rich in essential fatty acids and helps restore moisture. This calming and restorative oil thickens and strengthens hairs while assisting with growth by stimulating the follicles. Meanwhile, Marula Seed Oil is high in antioxidants, essential fatty and amino acids - a conditioning extract that absorbs easily and helps lashes and brows appear glossy and lustrous. Pumpkin Seed Oil works to promote hair growth thanks to its phytosterols, said to block enzymes and hormones that cause hair loss. \u003cbr\u003e\u003cbr\u003eHoused in sustainable PCR recycled single-use plastic, Lash \u0026amp; Brow Serum features a dual-purpose brush applicator suitable for eyebrows and lashes alike, with a point brush to apply product to lashes, and spoolie to comb through the brows. Suitable for use morning and night.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003e*Please note this product comes unboxed and may have a sticker that says 'Tester'. This product is brand new and unopened. By purchasing, you agree to these terms and this product cannot be returned or exchanged unless deemed faulty.\u003c\/b\u003e\u003c\/p\u003e","brand":"INIKA Organic","offers":[{"title":"Default Title","offer_id":47067878260910,"sku":"NSS076","price":29.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0268\/4741\/2398\/files\/dabe6320a75e6b100bf7a6e2fd26e3b307745965eabaedc25d39f5d57750e58e.png?v=1747958474"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0268\/4741\/2398\/collections\/29078a89d6b9301e6b5024f36573c3ffe39091709a17a5fae97aba994b4f0f48_84d33e2b-4f97-4ba9-9be9-dc5ea092fe2a.jpg?v=1762147654","url":"https:\/\/inikaorganic.shop\/collections\/mascara.oembed","provider":"Inikaorganic","version":"1.0","type":"link"}