{"title":"Natural Foundation","description":"\u003ch2 dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\" id=\"docs-internal-guid-0c4ea391-7fff-7b3e-0978-4394b94a2cae\"\u003ePure, organic \u0026amp; natural foundation\u003c\/h2\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eAchieve a flawless base with INIKA’s range of foundations and BB creams. Forget heavy foundations that cake and crease — instead, our products even out your skin tone and blur imperfections while letting your beautiful skin shine through. \u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eLearn more about our \u003cu\u003e\u003ca href=\"https:\/\/www.inikaorganic.com\/blogs\/natural-beauty-hub\/liquid-vs-powder-foundation\"\u003eliquid and powder foundations\u003c\/a\u003e\u003c\/u\u003e that your skin will love.\u003c\/p\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3 dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eHigh-performance makeup, redefined\u003c\/h3\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eThere’s no reason why your makeup can’t be an extension of your skincare routine! Like the rest of our beauty products, our foundations are packed with healthy, \u003cu\u003e\u003ca href=\"https:\/\/www.inikaorganic.com\/blogs\/natural-beauty-hub\/makeup-with-skincare-benefits\"\u003eskin-loving ingredients\u003c\/a\u003e\u003c\/u\u003e that help your skin to thrive. \u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eWe carefully choose all-natural ingredients to nourish and soothe all skin types, while providing clinically proven, anti-ageing benefits so you can put your most confident face forward.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eFor example, Hyaluronic Acid plumps the skin and boosts elasticity to reduce fine lines and prevent your foundation from “caking.” Argan Oil softens, Hectorite minimises the appearance of pores, and Magnolia Bark Extract hydrates.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eThat’s not all. Our lightweight foundation formulas with antioxidants like Green Tea to protect your skin from environmental stressors, such as free radicals that cause premature ageing. As a natural A-Beauty brand, we’re also proud to use the finest Australian botanicals and pure minerals. Think Macadamia Oil to moisturise, Lilly Pilly to deeply hydrate, and Kakadu Plum to shield and brighten dull, tired skin.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eIn true Australian fashion, sun protection is always top of mind. Our loose \u003cu\u003e\u003ca href=\"https:\/\/www.inikaorganic.com\/blogs\/natural-beauty-hub\/7-reasons-to-switch-to-mineral-foundation\"\u003emineral foundation\u003c\/a\u003e\u003c\/u\u003e has a built-in natural SPF25 to protect your complexion from the sun’s rays.\u003c\/p\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3 dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eFoundation formulas free from nasties\u003c\/h3\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eWhen it comes to makeup, foundation is the product that sits on your skin the longest. That’s just one more reason why it’s worth choosing natural, skin-loving makeup. \u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eWhile we enrich our vegan foundations with healthy ingredients, there’s an even longer list of ingredients we will never add to our formulas. These include nasties and harsh ingredients like parabens, silicones and artificial fragrances and preservatives that can dry out and irritate the skin. In fact, our \u003cu\u003e\u003ca href=\"https:\/\/www.inikaorganic.com\/collections\/face\"\u003eface makeup\u003c\/a\u003e\u003c\/u\u003e is Certified Organic, Certified Cruelty-Free, Certified Vegan, Certified Halal and sustainably sourced. \u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eAfter all, you want your foundation to have lasting power, but only if it’s good to your skin!\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3 dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eFind your go-to foundation\u003c\/h3\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eOur formulas are suitable for sensitive skin, and there are an array of formulas to choose from. The \u003cu\u003e\u003ca href=\"https:\/\/www.inikaorganic.com\/blogs\/natural-beauty-hub\/find-right-foundation-colour\"\u003ebest foundation\u003c\/a\u003e\u003c\/u\u003e for you comes down to your \u003ca href=\"https:\/\/www.inikaorganic.com\/blogs\/natural-beauty-hub\/best-foundation-for-your-skin-type\" style=\"text-decoration: none;\"\u003eskin type\u003c\/a\u003e and the look you’re trying to achieve whether that’s barely-there makeup or a chic matte finish. \u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\" role=\"presentation\"\u003eHere’s your cheat sheet:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003e\n\u003cb\u003eSheer foundation: \u003c\/b\u003eThe \u003cu\u003e\u003ca href=\"https:\/\/www.inikaorganic.com\/au\/baked-mineral-foundation\"\u003eBaked Mineral Foundation\u003c\/a\u003e\u003c\/u\u003e evens out skin tone and covers redness and blemishes, and suits all skin types.\u003c\/li\u003e\n\u003cli style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003e\n\u003cb\u003eLight coverage foundation:\u003c\/b\u003e The best foundation for dry skin, the \u003cu\u003e\u003ca href=\"https:\/\/www.inikaorganic.com\/products\/organic-bb-cream-30ml\"\u003eBB Cream\u003c\/a\u003e\u003c\/u\u003e disguises imperfections for an even, flawless and glowy base. Made with over 70% of Certified Organic ingredients, our BB Cream helps keep your skin healthy while giving it that flawless glow.\u003c\/li\u003e\n\u003cli style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003e\n\u003cb\u003eMedium to full coverage foundation:\u003c\/b\u003e The \u003cu\u003e\u003ca href=\"https:\/\/www.inikaorganic.com\/products\/organic-liquid-foundation-30ml\"\u003eLiquid Foundation\u003c\/a\u003e\u003c\/u\u003e glides on to offer buildable coverage and a gorgeous, satin-like finish, making it the best foundation for oily skin, and also a great foundation for mature skin as the subtle satin finish won’t look cakey or accentuate fine lines. Plus, our Liquid Mineral Foundation is made with over 70% of Certified Organic ingredients. If you prefer a mineral powder formula, the \u003cu\u003e\u003ca href=\"https:\/\/www.inikaorganic.com\/au\/mineral-foundation-powder-spf25-8g\"\u003eLoose Mineral Foundation\u003c\/a\u003e\u003c\/u\u003e has a silky-smooth texture to leave your skin with a velvety finish. It can be worn alone or over the liquid foundation if you want a little more coverage.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eTo get even better results, slather on a \u003cu\u003e\u003ca href=\"https:\/\/www.inikaorganic.com\/collections\/primer\"\u003eprimer\u003c\/a\u003e\u003c\/u\u003e before your foundation. If you have dry skin, the \u003cu\u003e\u003ca href=\"https:\/\/www.inikaorganic.com\/products\/organic-pure-perfection-primer-30ml\"\u003ePure Perfection Primer\u003c\/a\u003e\u003c\/u\u003e will give you a hit of hydration and add a little glow to your foundation finish. And if you have oily skin that’s prone to shine, the \u003cu\u003e\u003ca href=\"https:\/\/www.inikaorganic.com\/products\/organic-matte-perfection-primer-30ml\"\u003eMatte Perfection Primer\u003c\/a\u003e\u003c\/u\u003e will dial that down and help your foundation to last the distance.\u003c\/p\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3 dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eShop the best natural foundations with us\u003c\/h3\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eWhether you wear foundation every day or only for special occasions, you deserve to find a holy grail foundation that’s not only healthy for your skin, but also helps you to feel your best. Shop our range of healthy organic foundations today!\u003c\/p\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch2 style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eFoundation FAQ’s\u003c\/h2\u003e\n\u003ch3 style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eWhat is natural foundation?\u003c\/h3\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eNatural foundation contains organic and vegan ingredients packed with skin-loving nutrients. Formulas designed to treat the skin at the deepest layer help to correct skin conditions like acne and redness, as well as simply covering them. The use of organic foundations as part of a natural skincare routine can support your overall health. \u003c\/p\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3 style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eWhat foundation is healthiest for skin?\u003c\/h3\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eFoundation comes in a variety of formulas and finishes. No matter your skin type, natural foundations with clean, organic ingredients are proven to be the healthier option. Why is this? By choosing natural formulas, organic and vegan foundations provide coverage and improve your complexion and overall skin health.\u003c\/p\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3 style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eWhat is foundation used for?\u003c\/h3\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eFoundation makeup is used for a variety of reasons. Applied to the whole face, it provides an even finish to the skin, balances tone and colour, covers blemishes and acne, and can even reduce the signs of aging. Natural foundation in particular works to correct a multitude of skin conditions. \u003c\/p\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3 style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eWhat makeup foundation is best for mature skin?\u003c\/h3\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eOur skin becomes drier and thinner as we age. We also lose the collagen and elasticity which gives us that youthful, plump look. Adding a natural foundation to your beauty regime is a great way to combat these changes. Opting for a buildable, hydrating formula will offer the best results. Furthermore, moisturising, creamy vegan foundations like an \u003ca href=\"https:\/\/www.inikaorganic.com\/products\/classic-certified-organic-liquid-foundation\"\u003e\u003cu\u003eOrganic Liquid Foundation\u003c\/u\u003e\u003c\/a\u003e can help to reduce the signs of aging like fine lines and wrinkles, while minimising pores and evening skin tone. \u003c\/p\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3 style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eWhat makeup foundation is best for oily skin?\u003c\/h3\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"\u003eTo combat oily skin, invest in a quality mineral foundation that controls oil without drying out the skin. Capable of absorbing oil, powder foundations provide flawless, buildable coverage and a poreless finish.\u003c\/p\u003e","products":[{"product_id":"baked-mineral-foundation","title":"INIKA Organic Baked Mineral Foundation","description":"\u003cp\u003eBaked on a terracotta tile in Tuscany, Italy, this silky-smooth and mess-free foundation blends the flawless coverage and skin-loving benefits of mineral makeup with the convenience of a compact powder. Magnolia Bark extract helps retain skin hydration and reduce the appearance of redness, while antioxidant Squalane maintains the skin barrier and fights free radicals.\u003c\/p\u003e\n\u003cp\u003eThe INIKA Baked Mineral Foundation's lightweight, breathable formula contains oil-absorbing Hectorite and Sugar Cane extract, which is effective in minimising blemishes while retaining hydration. Its sheer, veil-like coverage gradually builds, allowing for a flawless, natural-looking base. Natural earth-derived minerals with light-reflecting technology result in a glowing, flawless finish. Housed in a sustainable compact made from recycled plastic (PCR).\u003c\/p\u003e\n\u003cp\u003eNew \u0026amp; improved formula.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eShades:\u003c\/strong\u003e\u003cbr\u003eStrength - light with cool undertones\u003cbr\u003eUnity - light with warm undertones\u003cbr\u003eNurture - light to medium with warm undertones\u003cbr\u003ePatience - light to medium with neutral undertones\u003cbr\u003eTrust - medium with neutral undertones\u003cbr\u003eFreedom - medium with warm undertones\u003c\/p\u003e","brand":"INIKA Organic","offers":[{"title":"Unity","offer_id":42777651052718,"sku":"NBF002","price":54.0,"currency_code":"USD","in_stock":true},{"title":"Strength","offer_id":42777651019950,"sku":"NBF001","price":54.0,"currency_code":"USD","in_stock":true},{"title":"Nurture","offer_id":42777651085486,"sku":"NBF003","price":54.0,"currency_code":"USD","in_stock":true},{"title":"Patience","offer_id":42777651118254,"sku":"NBF004","price":54.0,"currency_code":"USD","in_stock":true},{"title":"Trust","offer_id":42777651314862,"sku":"NBF005","price":54.0,"currency_code":"USD","in_stock":true},{"title":"Freedom","offer_id":42777651347630,"sku":"NBF006","price":54.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0268\/4741\/2398\/files\/2e3b3446ee4902dbd787de34283b9bc32fee43a8bb05c1bb4b592c3a0f89bf17.png?v=1769691804"},{"product_id":"loose-mineral-foundation-spf25-8g","title":"INIKA Organic Loose Mineral Foundation SPF 25","description":"\u003cp\u003eThe ultimate mineral powder, INIKA Loose Mineral Foundation, offers flawless, buildable coverage with 100% natural ingredients. Its buildable, silky texture blends effortlessly for a perfectly natural-looking, airbrushed complexion that won't dry out the skin and your desired level of coverage. \u003cbr\u003e\u003cbr\u003eFree from fillers such as Talc and harsh chemicals, the pure earth-derived minerals work to even the skin tone and disguise conditions such as acne, scarring, rosacea, or pigmentation. Meanwhile, Mineral Mica offers a gentle radiance and glow to the skin. Titanium and Zinc Oxide provide Natural sun protection (SPF 25) to safeguard against harmful UV rays. \u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eShades:\u003c\/strong\u003e \u003cbr\u003eGrace - very light with neutral undertones \u003cbr\u003eStrength - light with warm undertones \u003cbr\u003eUnity - light with neutral undertones \u003cbr\u003eNurture - light to medium with warm undertones \u003cbr\u003ePatience - medium with warm undertones \u003cbr\u003eTrust - medium with neutral undertones \u003cbr\u003eFreedom - medium to tan with warm undertones \u003cbr\u003eInspiration - tan with warm undertones\u003c\/p\u003e","brand":"INIKA Organic","offers":[{"title":"Grace","offer_id":42777676972206,"sku":"NLF001","price":54.0,"currency_code":"USD","in_stock":true},{"title":"Unity","offer_id":42777677037742,"sku":"NLF003","price":54.0,"currency_code":"USD","in_stock":true},{"title":"Strength","offer_id":42777677004974,"sku":"NLF002","price":54.0,"currency_code":"USD","in_stock":true},{"title":"Nurture","offer_id":42777677070510,"sku":"NLF004","price":54.0,"currency_code":"USD","in_stock":true},{"title":"Patience","offer_id":42777677103278,"sku":"NLF005","price":54.0,"currency_code":"USD","in_stock":true},{"title":"Trust","offer_id":42777677136046,"sku":"NLF006","price":54.0,"currency_code":"USD","in_stock":true},{"title":"Freedom","offer_id":42777677168814,"sku":"NLF007","price":54.0,"currency_code":"USD","in_stock":true},{"title":"Inspiration","offer_id":42777677201582,"sku":"NLF008","price":54.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0268\/4741\/2398\/files\/c0429c43d3a51595e74859291e98b56c8f7410ba15607394ea1b85fb82fdabed.png?v=1740894441"},{"product_id":"organic-bb-cream-30ml","title":"INIKA Organic BB Cream","description":"\u003cp\u003eAchieve a nourished and even complexion with this skin-loving, lightweight makeup. Silky-smooth and all-Natural, the INIKA Organic BB Cream is infused with botanical extracts that impart skincare benefits alongside tailored pigment for lightly tinted coverage. \u003cbr\u003e\u003cbr\u003eThe multitasking, brightening formula contains the highest percentage of Certified Organic ingredients in a BB Cream, including intensely hydrating Prickly Pear Oil that moisturises and softens, alongside collagen-boosting Jojoba Oil that helps to reduce the appearance of wrinkles. \u003cbr\u003e\u003cbr\u003eElasticity-boosting Pomegranate Seed Oil works together with calming and replenishing Avocado Oil, rich in essential fatty acids, minerals, and vitamins. Both are known for powerful antioxidant properties, protecting skin from harmful elements such as pollution, and preventing premature ageing. \u003cbr\u003e\u003cbr\u003eHoused in sustainable aluminium packaging, the BB Cream's creamy texture melts into the skin, masking imperfections, balancing out skin tone, and leaving a delicate veil of softness as pure botanical extracts restore and rejuvenate the top layers of the epidermis. \u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eShades:\u003c\/strong\u003e \u003cbr\u003ePorcelain - light with cool undertones \u003cbr\u003eCream - light with neutral undertones \u003cbr\u003eNude - medium with neutral undertones \u003cbr\u003eBeige - medium to tan with warm undertones \u003cbr\u003eHoney - tan with warm undertones \u003cbr\u003eTan - tan with cool undertones\u003c\/p\u003e","brand":"INIKA Organic","offers":[{"title":"Porcelain","offer_id":43160124915886,"sku":"NBB001","price":52.0,"currency_code":"USD","in_stock":true},{"title":"Cream","offer_id":43160124948654,"sku":"NBB002","price":52.0,"currency_code":"USD","in_stock":true},{"title":"Nude","offer_id":43160124981422,"sku":"NBB003","price":52.0,"currency_code":"USD","in_stock":true},{"title":"Beige","offer_id":43160125014190,"sku":"NBB004","price":52.0,"currency_code":"USD","in_stock":true},{"title":"Honey","offer_id":43160125079726,"sku":"NBB005","price":52.0,"currency_code":"USD","in_stock":true},{"title":"Tan","offer_id":43160125112494,"sku":"NBB006","price":52.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0268\/4741\/2398\/files\/f446263e01cfe1d2dfc7bbd4e4f81cbbd5ae12460084bd7d954f65e5acaf2e79.png?v=1769518999"},{"product_id":"organic-liquid-foundation-30ml","title":"INIKA Organic Liquid Foundation","description":"\u003cp\u003eCreate a flawless, luminous finish on nourished skin with this stay-all-day foundation. The INIKA Organic Liquid Foundation is made with complexion-loving botanical extracts offering skincare benefits alongside dewy, natural coverage.\u003cbr\u003e\u003cbr\u003eThis creamy yet weightless formula minimises signs of skin ageing thanks to antioxidant Green Tea extract, which soothes and repairs while harnessing the benefits of Hyaluronic Acid, which holds a thousand times its weight in water, for skin elasticity and plumpness.\u003cbr\u003e\u003cbr\u003eHoused in sustainable aluminium packaging, the INIKA Organic Liquid Foundation is further boosted with Argan Oil, rich in essential fatty acids, which serves to brighten and rejuvenate. 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